RunSmart

LivePlan

The Best Small Business Financial Planning Alternative

Choosing between LivePlan and RunSmart comes down to how you use your financial data and what decisions you want to make. Both platforms help you plan for the future, but they approach financial planning from different angles and are optimized for different user needs. This page helps explain those differences so you can decide which approach fits your needs.

How LivePlan and RunSmart Are Fundamentally Different

The Core Question:

Do you primarily need a structured business plan and budgeting framework, or do you need ongoing, operational, decision-focused financial planning and forecasting? That distinction explains most of the differences between the two platforms.

Who Each Platform Is Built For

Each platform is designed for a different type of user and workflow. Understanding who it’s built for is often the fastest way to determine which one fits your needs.

When LivePlan Is the Better Fit
LivePlan is best suited for small business owners who:
Want a step-by-step business planning workflow
Are mainly focused on business plan creation
Need tools for startup planning and forecasting (StartSmart by Projection Genie can help here)
Benefit from guided templates
Prefer a line-item planning approach with visual narratives
LivePlan excels at:
Business plan creation
Basic budget building and projections using manual inputs
Visual narrative reporting (e.g., for investors)
Structured walkthroughs for planning
If your primary goal is to build a business plan, create a budget, or prepare financial projections with manual inputs and structured templates, LivePlan is often the right choice.
When RunSmart Is the Better Fit
RunSmart is better suited for small business owners who:
Are managing an active business, not just creating one-time plans or projections
Want help making real operational decisions, not just not just building plans or projections
Need to evaluate tangible business choices, such as:
Hiring employees
Increasing marketing spend
Taking on debt
Prefer detailed insights and health assessments instead of planning templates
RunSmart emphasizes:
Forward-looking operational planning
Scenario-based decision support
Ongoing business health tracking
Planning tools tied directly to your forecast
If your primary goal is to understand where your business stands today and decide what to do next, RunSmart is typically the better fit

Key Difference: Structured Planning vs Decision Support

LivePlan
LivePlan’s Orientation
“What should our business plan look like?”
“How do the numbers fit into our pitch or budget?”
“Which benchmarks align with our industry?”
RunSmart
RunSmart’s Orientation
“Is my business financially healthy right now?”
“How does this proposed hiring plan affect cash flow?”
“Can I afford this loan?”
“How much marketing spend is sustainable?”
Both platforms support planning, but they answer very different questions.

Operational Planning Is Where the Tools Diverge Most

LivePlan
LivePlan
Structured templates for budgeting and business plan creation
Emphasizes comparative planning and industry benchmarks
Primarily answers “how should this be planned?”
RunSmart
RunSmart
Includes planners specifically for:
Hiring & payroll impact
Marketing spend
Loans and debt
Models how those decisions affect:
Cash flow
Profitability
Business health over time
This makes RunSmart more useful when financial planning is tied directly to day-to-day business decisions, not just planning documents.

Business Health: Interpretation vs Insight

Another difference is how insight is delivered:

LivePlan
LivePlan
LivePlan provides structured planning, projections, and comparisons to industry benchmarks, leaving interpretation primarily to the user.
RunSmart
RunSmart
RunSmart translates financial signals into business health assessments that highlight risk, stability, or improvement over time.
This distinction matters most for business owners who want clear, detailed insight instead of navigating templates and benchmarks on their own.

Summary Comparison

Decision Factor

Choose LivePlan If…

Choose RunSmart If…

Primary User

Business Owner, startup, budget creator

Business Owner / Operator

Main Goal

Structured business planning

Planning & decisions

Comfort with Finance

Medium to high

Low to moderate

Planning Focus

Templates & benchmarks

Operational decisions

Output Style

Business plans and budgets

Actionable guidance

Decision Support

Ongoing decisions & planning

Direct insight & guidance

Two men shaking hands during a meeting while two others watch in a modern office setting.

Conclusion

LivePlan and RunSmart are not substitutes in the traditional sense — they reflect two different approaches to financial planning:

LivePlan focuses on business plan creation, budgeting, and structured templates
RunSmart focuses on forward-looking, decision-oriented guidance for small business owners

Understanding that difference usually makes the choice clear.

Disclaimer

This comparison is based on publicly available information and our understanding of each platform’s intended use cases. Product features and capabilities may change over time.

Real insights. Real decisions.

Large gray stylized quotation marks on a white background.
"What impressed me most is how easy it is. I don't have to build complex models again."
Brad Kingsford
CPA
Large gray stylized quotation marks on a white background.
"I can scan my entire client base and quickly spot where margins are projected to tighten without digging into each set of financials."
Ashley Chen
CPA
Large gray stylized quotation marks on a white background.
"I’m not building models or digging through reports anymore—it’s already laid out for me."
Brian O’Connor
CFO
Large gray stylized quotation marks on a white background.
"I don’t have to rebuild models just to answer basic ‘what happens if this changes’ questions."
Samantha Lee
Bookkeeper
Large gray stylized quotation marks on a white background.
"I save a ton of time on monthly reviews now. Most of the work is already done when I log in."
Daniel Brooks
Accounting Firm Owner
Large gray stylized quotation marks on a white background.
"It’s straightforward and easy to use. I didn’t have to spend time figuring things out."
Michael Patel
Small Business Owner
Large gray stylized quotation marks on a white background.
"Portfolio View is probably my favorite part. I can quickly see what’s going on across all my clients."
Misty Callen
Senior Advisor
Large gray stylized quotation marks on a white background.
"The forecasting alone is a game changer. I don't have to build or model anything manually and its so much more reliable then what I've seen from others."
Kassi Ramirez
Fractional CFO
Blue arrow pointing left with a shadow beneath it.
Gray arrow pointing to the right on a white background.

Frequent Asked Questions

More asnswers to common questions about how RunSmart works and what you can expect.

How do you compare against other financial planning & analysis (FP&A) software?

Many FP&A platforms are built for dedicated finance teams and require significant setup, configuration, and ongoing financial modeling. RunSmart is designed to give business owners powerful financial intelligence and planning capabilities without the complexity of traditional FP&A software.

Simply connect your QuickBooks account and RunSmart automatically analyzes your financial performance, generates forecasts and insights, monitors your financial health, tracks budgets, and produces professional reports without requiring you to build or maintain complicated financial models.

Do I need a strong background in finance or accounting to understand RunSmart's results?

No. RunSmart is designed to make complex financial information easier to understand, even if you don't have a background in finance or accounting.

Plain-language insights, helpful tooltips, and an extensive library of help articles explain financial concepts and results throughout the platform. RunSmart also includes an AI-powered chatbot that can answer questions and explain unfamiliar financial concepts in simple terms whenever you need additional help.

What makes RunSmart’s forecasts more reliable than other tools?

RunSmart's forecasts are built from your historical QuickBooks data using advanced statistical forecasting techniques widely used by Fortune 500 organizations. Instead of relying on simple growth assumptions or fixed percentage increases, RunSmart automatically selects and applies statistical forecasting models tailored to your business's historical data to produce more reliable financial forecasts.


By continuously analyzing historical business performance, RunSmart generates rolling financial forecasts that help you evaluate hiring, pricing, borrowing, spending, expansion, and other important business decisions with greater confidence.

Can businesses with less than 2 years of history use RunSmart?

Standard and Premium plan users can begin using RunSmart with less than 24 consecutive months of QuickBooks history. While financial forecasting will not be available until 24 months of historical data are available, you can still analyze your historical financial performance, monitor your business's financial health, review key financial metrics, compare your performance against industry benchmarks, and generate professional reports.


Once your business reaches 24 consecutive months of historical QuickBooks data, financial forecasting is automatically enabled. This allows RunSmart's statistical forecasting models to identify longer-term trends and seasonal patterns, helping produce more reliable forecasts.


Pro plan users require at least 24 consecutive months of historical QuickBooks data before using RunSmart. The Pro plan is designed for businesses that need advanced forecasting, scenario planning, budgeting, workforce planning, automated reporting, and other forward-looking financial planning capabilities, all of which depend on sufficient historical data to produce reliable results.

Does RunSmart support consolidations or class tracking for budgeting?

No. RunSmart is intentionally designed for single-entity businesses and does not support consolidating multiple companies or budgeting by class.


RunSmart focuses on helping firms analyze each client independently so trends, risks, and performance changes are easier to detect, explain, and address.

Does RunSmart work without QuickBooks Online?

At this time, RunSmart only supports QuickBooks Online.

Ready to Take the Next Step?

Put your financial data to work with a platform built to forecast performance, evaluate decisions, and gain clearer financial direction for your business.

Get started
Dashboard for Bayside Construction showing seasonality, growth, health grade A, trends, KPIs, and revenue charts.Dashboard for Bayside Construction showing seasonality, growth, health grade A, trends, KPIs, and revenue charts.